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10 examples of outstanding WeChat fashion and luxury campaigns


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WeChat (Chinese: 微信; pinyin: Wēixìn; literally: "micro-message") is a Chinese multi-purpose messaging and social media app developed by Tencent.It was first released in 2011, and by 2018 it was one of the world's largest standalone mobile apps by monthly active users, with over 1 billion monthly active users (902 million daily active users).


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The Ultimate Guide to Wechat Marketing WHAT IS WECHAT? Launched in 2011, WeChat is a free social media application developed by the Chinese company Tencent. It is an instant messaging on mobile with multiple functions and remains a social network impossible to circumvent for the visibility on the Chinese web.


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How to boost your fan base on Wechat ! Based on our experience in the marketing industry, we now present 10 tips to successfully boost your following on WeChat. Innovation


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These are the Luxury brands that demonstrated the strongest digital performance in China in 2017, according to L2’s Digital IQ Index: Luxury China.


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Marketing to China it's also an Agency. We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.


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John Wells is a Professor of Management Practice in the Strategy Unit at Harvard Business School where he teaches the first year core course in strategy and his own second year elective course on strategic innovation and change.


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'I could hear the baby cry. They killed my baby ... yet I couldn’t do a thing': The countless tragedies of China’s one-child policy


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Dr. Akira Mitsumasu, Vice President - Marketing & Strategy, Asia & Oceania Region, Japan Airlines


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Theses and Dissertations Available from ProQuest. Full text is available to Purdue University faculty, staff, and students on campus through this site.